SALEM, N.H. (June 11, 2026) – Pete & Gerry’s Organic Pasture Raised Eggs have been named the 2026 “Egg Product of the Year” by the Mindful Awards, recognizing the brand’s commitment to higher standards in animal welfare, sustainable farming, and consumer transparency.
This marks the second consecutive year Pete & Gerry’s has been recognized by the Mindful Awards. In 2025, the brand was honored for its efforts to educate consumers during a particularly confusing and disruptive period for the egg industry.
Launched in August 2025, Pete & Gerry’s Organic Pasture Raised Eggs are produced by a network of more than 350 family farms across 18 states. Raised on open pastures and certified organic, the eggs are the ultimate expression of the brand’s belief that how hens are raised matters – not just for the sake of animal welfare, but also for the quality of the eggs that families bring home.
The award also recognizes Pete & Gerry’s commitment to helping consumers make informed choices in the egg aisle. Through in-store education, digital campaigns, and online resources, the brand has worked to clarify the differences between cage-free, free-range, and pasture-raised eggs, empowering shoppers to better understand the farming practices behind their food. “We’re incredibly honored to receive the ‘Egg Product of the Year’ award from Mindful Awards for our Organic Pasture Raised Eggs,” said Phyllis Rothschild, Chief Marketing Officer at Pete & Gerry’s. “This recognition reflects our longstanding commitment to doing right by our hens, our farmers, our consumers, and the planet through a more humane and transparent approach to egg farming. By partnering with family farms across the country and prioritizing responsible animal care, we’re able to provide consumers with eggs they can feel good about purchasing while continuing to raise the bar for the industry.”
The Mindful Awards recognize brands, products, and services that are helping create a more transparent, sustainable, and consumer-conscious marketplace. The annual program honors organizations that are setting new standards across the consumer packaged goods industry through innovation, integrity, and a commitment to positive impact. “Pete & Gerry’s Organic Pasture Raised Eggs exemplify quality, sustainability, and animal welfare,” said Travis Grant, Managing Director of Mindful Awards. “Through its pioneering family farming model and commitment to consumer education, Pete & Gerry’s continues to positively impact both the egg industry and the communities it serves. We’re proud to recognize the brand with ‘Egg Product of the Year.’”
To view the full list of 2026 Mindful Awards winners, visit mindfulawards.com.
Contact
Inkhouse for Pete & Gerry’s
peteandgerrys@inkhouse.com
