Promotions and Offers

Family Farms

Strolling of the Heifers 2012

It was a rainy VT day at The Strolling of the Heifers this year but that didn’t stop the smiling cows and their handlers from strolling down the streets of Brattleboro.

Words by: Sandra Laflamme

This annual moo-ving event is one that you definitely should not miss next year. During the week leading up to the parade and live green Expo Jesse Laflamme, the head of our family farm participated in a discussion about management:

MANAGEMENT: The Green Entrepreneurs Toolbox: Success stories across energy and food

In the face of the current, interrelated economic and environmental threats, business leaders are “greening” supply chains and jumping on the sustainability-marketing wagon. But what about those businesses who have been green from the get go? We hear from panelists who have designed their business with a triple bottom line perspective from day one – and hear their lessons, challenges and thoughts on now being considered visionary.

  • HOST — Terry Mollner, chair, Stakeholders Capital and founder, The Trusteeship Institute, Northampton MA
  • Daniel Leader, CEO/founder, Bread Alone, Boiceville, NY
  • Jesse LaFlamme, Pete & Gerry’s Organic Eggs, Monroe NH
  • Jan Blittersdorf, CEO and president, NRG Systems, Hinesburg, VT
  • Rebecca Reuter, Omega Optical, Brattleboro VT

Following the summit the focus shifted away from talk of sustainable agriculture and slow living to a celebration of agriculture and local farming. On Friday night the main street was filled with the energy of live music, local food, and street performers. At the River Garden people filed through to enjoy tasting locally made breads that were entries in The Great New England Bread Baking competition. I was excited to participate as one of the 8 judges of the bread baking competition. The judges were split into two groups and I was fortunate enough to be able to sample the quick breads. Contestants were encouraged to use local ingredients in their recipes which included our organic eggs as well as King Arthur Flour, Cabot Butter and Cheese, Grafton Village Cheese and even Longtrail Double Bag Beer.

We hope to see you again next year even if it rains!

Related Sites:


* Required